Aaron Goldman, CMO at Mediaocean, dives into how CTV will knock out linear in this year’s ad spend smackdown. Spoiler alert: ...

Comcast will launch Universal Ads, an advertising platform meant to simplify the ad-buying process for small- and medium-sized businesses. Comcast has signed deals with media companies including ...

New platform backed by big media players aims to streamline ad sales and attract smaller advertisers who had previously focused on social media NEW YORK—In a notable development for TV and connected ...

Comcast will launch Universal Ads, an advertising platform meant to simplify the ad-buying process for small- and medium-sized businesses. Comcast has signed deals with media companies including ...

LAS VEGAS — When it comes to media and technology, CNBC reporter Julia Boorstin has emerged as a key voice to the general public. On Wednesday, she took a key role as the moderator for a ...

TV providers and streamers' real competition isn't each other, it's social video. Or at least that's what the president of ...

Universal Ads to Empower Marketers of All Sizes to Easily Purchase Scalable, Performance-Driven Video Ad Campaigns Directly from Premier Media Companies Launch Partners Include A+E, AMC Networks ...