Streaming is transforming media. Nielsen’s new ARTEY Awards recognize 2024’s most-watched streaming TV shows and movies.
NEW YORK – January 27, 2025 — Nielsen today announced the launch of the ARTEY Awards, an annual recognition and celebration ...
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媒体越来越模糊。您的营销组合优化了吗？ 2025 年，随着观众在数字设备上使用时间的增长，数字渠道正在占据中心位置。然而，这种增长并非以电视为代价。电视仍然是一股强大的力量，尤其 ...
미디어의 경계가 모호해지고 있습니다. 마케팅 믹스가 최적화되어 있나요? 2025년에는 시청자의 디지털 기기 사용 시간이 증가함에 따라 디지털 채널이 중심이 되고 있습니다. 하지만 이러한 ...
Hispanics aren’t just watching the game, they’re changing it. This report provides deeper insights into how Hispanic fans engage with sports media and are shaping the future of U.S. sports culture.
La comunidad hispana: Una influencia creciente en el deporte estadounidense La comunidad hispana está formada por unos 65 millones de personas, casi una quinta parte de la población de Estados Unidos.
During December, audiences in Mexico increased their streaming usage by 0.7 points compared to the previous month, accounting for 22.3% of TV viewing.
The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s innovative Big Data + Panel National TV measurement, after recently accrediting Nielsen’s integration of first ...
Nielsen jest światowym liderem w dziedzinie pomiarów oglądalności, danych i analiz. Dzięki naszemu zrozumieniu ludzi i ich zachowań we wszystkich kanałach i platformach, zapewniamy naszym klientom ...
纽约--2025年1月22日 -- 媒体评级委员会 （MRC）已完成了对尼尔森创新的 " 大数据+面板 "全国电视测量的认证程序，此前，该委员会还对尼尔森整合 第一方直播流媒体 数据的做法进行了认证，并对尼尔森传统的面板测量进行了重新认证。尼尔森是首家获得认证的 "大数据+面板 "全国电视观众测量提供商。
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