Data brokers that operated in California last year need to register with the California Privacy Protection Agency by the end ...

Conservative lawmakers are attacking the First Amendment rights of private companies to choose what kinds of political ...

Retail media might not ruin retail, but the strikes are adding up. Plus, TikTok throws its support behind Trump.

Twitter has completely taken over the minds of users, business owners, advertisers and elected officials. Now, it might be on ...

Digital advertising’s potency has always come down to knowing what the audience is searching for and the sites they’re ...

AI-generated slop content is growing exponentially online. Plus, publishers and new organizations are strategizing for a post ...

Your trusted source for in-depth programmatic news, views, education and events. AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

AI chatbots entice users into subscriptions with free trials; non-pornographic content creators are raking in ad bucks on ...