Jen Atkin’s Two Brands, Ouai and Mane, Are Collaborating
The Mane x Ouai The Anti-Frizz Kit will launch at Sephora on Jan. 27 and is meant to open each brand to adjacent shoppers.
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Ouai and Mane to launch hair tool exclusively at Sephora
Mane, the hair tools brand which Atkin launched in 2016 is teaming up with Ouai to bring out the Mane x Ouai The Anti-Frizz ...
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I'm a Picky Girlfriend, So I Made an Easy-to-Shop Valentine's Day Wishlist—From $28
Allow this to serve as your reminder that Valentine’s Day 2025 is closer than you think. As the holiday of love nears, I ...
Hold Up: Is Air-Drying Actually Better For Your Hair? Hairstylists Weigh In
We’ve been taught that blow-drying hair is a one-way ticket to damage, but is air-drying actually healthier? Hairstylists ...
The 16 Best Curly Hair Products to Enhance Your Natural Curls, Tested on Types 2 to 4 Hair
Curls can be a challenge to style. They come by that reputation honestly: A rainy day or the introduction of one new product ...
'My go-to shampoo gets me the longest time between washes and leaves my hair clean and fresh'
The Noughty Detox Dynamo Clarifying Shampoo is currently half price in the Boots sale, where it has a number of glowing ...
Celebrity Hairstylist Jen Atkin Shares Loss of L.A. Home from Wildfires in Emotional Posts: 'Too Much to Comprehend'
Celebrity hairstylist and Ouai founder Jen Atkin shared photos from her emotional evacuation from her Los Angeles home, which ...
Kardashians star left in tears as home ripped apart by devastating LA fires
Kim Kardashian's former hairstylist Jen Atkin, who also co-owns popular haircare brand OUAI, took to her social media to ...
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11 Beauty Brands That Donated to Tower 28’s L.A. Fire Community Support Event
Displaced by the Palisades fire in Los Angeles, Amy Liu immediately took action. The Tower 28 Beauty founder mobilized her ...
Celebrity Hairstylist Jen Atkin Shares Emotional Photos and Powerful Message 1 Week After Losing Home in L.A. Fire
Celebrity hairstylist Jen Atkin shares an emotional update and powerful message one week after losing her home to the Los Angeles fires. Atkin included photos of the wreckage as well as a text message ...
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Experts Just Told Me These Hair Colours Feel "Dated" in 2025—Here's What to Ask for Instead
Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...
The Next Frontier of Fragrance: Scenting Your Space With the Scent of Your Skin
Sable Yong is a beauty writer, author, and co-host and co-founder of fragrance podcast, Smell Ya Later. Her debut essay ...