This week’s Apple headlines; iPhone Pro camera details, the iPhone SE challenge, Apple Silicon M5 improvements, Apple’s AI ...

The Apple CEO’s latest visit to London saw him give advice on business, talked about his personal story and how Apple ...

APPLE’S top boss has shared some of the iPhone’s latest and greatest tricks with The Sun – including a genius photo tip that ...

There have been many rumours about Tim Cook stepping down as Apple CEO soon. In a recent interview, Cook has addressed the ...

APPLE’S boss is loving a festive emoji that you’ve probably never seen. The Sun asked Apple CEO Tim Cook about his top emoji ...

Investors are salivating at the prospect of the iPhone maker topping the milestone as the company’s stock price has soared by ...

Apple won't charge you for AI, but you have to invest in a compatible iPhone, iPad, or Mac to use those AI-driven services.

Tim Cook is the CEO of Apple ... Cook has overseen the development and launch of major products like the iPhone X, the Apple TV 4K, the iPad Pro, the Retina MacBook, and AirPods.

In a recent interview with WIRED, Apple CEO Tim Cook said Apple had ‘never talked about’ charging for AI—here’s why.

Tim Cook sat down with Wired for a wide-ranging ... but since Apple and Cook view Apple Intelligence as similar to multitouch on the iPhone, AI is likely a feature that adds value to all the ...

When discussing Apple's recent emphasis on artificial intelligence – despite being a relative laggard in the AI arms race ...

Will Apple ever charge for it? Tim Cook addressed the question in an interview, saying that the tech is as similar and pivotal as the iPhone’s multitouch feature, which you also get for free ...