Chinese budget lens manufacturer 7artisans has just released a new version of its 50mm f/1.8 prime lens for full-frame ...

Viltrox recently announced an exciting new full-frame lens in the Viltrox Air series, the Viltrox AF 50mm F2.0 Air FE/Z, with ...

Theatrical needs to be smart about them both. I will let you know that Sony will work with you on both.” That got great applause. He also encouraged exhibition to lower prices, but not in an ...

Sony stole a lead on other manufacturers in the full-frame mirrorless market, and it’s had more time to build up a wide array of companion lenses to suit every need and budget. I've always been a big ...

However, just because it's Sony does not mean it's always going to be great. The Sony Bravia Theatre Bar 8, for example, earned a three-star rating for its middling performance. But fear not – we have ...

First, the post comes in the build-up to the NAB (National Association of Broadcasters) show in Las Vegas, and it was shared on the Sony's Pro Filmmaking Instagram and on its Youtube channel.

Canon just shared a teaser suggesting two new cameras coming on March 26, and now Sony has shared a mysterious YouTube video teasing a new camera also coming on the same date. Recent Videos The video ...

Today, Sony teased what looks like a VENICE Extension System that will be announced on March 26th, 2025. Going smaller and more compact than the original is a great idea. I thought the extension ...

Sony says it's developing a new backlight tech for LCD TVs, using RBG LEDs. "But wait, aren't all backlights RGB LEDs?" If that's what you're thinking, no, actually most aren't. What's your next ...