As AFROTECH previously shared, in 2023, Reebok appointed Shaquille O’Neal as president and Allen Iverson as vice president of its basketball division. In his role, O’Neal forms partnerships ...

Shaquille O’Neal credits himself as the 'Most Dominant Ever' player to step foot on the hardwood. The post Shaquille O’Neal ...

Shaquille O'Neal made a game-changing decision to create affordable footwear after a mother criticized the high prices of his ...

In 2021, Reebok boldly stated its go-forward objective to reclaim its rightful place in sport. Shortly thereafter, the brand would name Shaquille O’Neal and Allen Iverson to executive leadership ...

Shaquille O'Neal isn't just known for his dominance on ... five-year sneaker deal with Reebok. The turning point? A heated confrontation with a frustrated mother. Can you guess how many Americans ...

The expanded partnership with the WNBA comes after Angel Reese announced her shoe will be released in Spring of 2026. With ...

The WNBA has struck a major deal with Shaquille O'Neal-led company Reebok, as they come back to the league to make the brand an authorized footwear supplier for the competition.

"With a strong plan, the right resources and the welcoming arms of the WNBA, we’re ready to dive in headfirst with everything ...