When it comes to creative packaging design, this is what it should look like, writes Brandon Head, creative director at The ...
Deb Gokie discusses the Arthritis Foundation's inclusive design program, emphasizing its impact on medical device and ...
Returning packages just got easier — and greener — thanks to DS Smith's newest, revolutionary tape design, Tape Back.  ...
S tarbucks recently debuted a series of compostable coffee cups across select states in the US much to the dismay of vocal ...
The infographic provides a look at the various elements of product packaging and how they influence consumers ... Color also heavily influences purchasing decisions, as does typography. Moreover, ...
More than two-thirds (67%) of consumers are influenced by the materials brands choose for their product packaging.
The refreshed design architecture introduces a clearer hierarchy, simplifying on-pack information to make navigation easier.
At Packaging Innovation 2025 held at the Birmingham NEC, UK, Tey Bannerman, partner and head of design, Europe, at McKinsey & Company, spoke of the many ways in which artificial intelligence (AI) is ...
The ecological design of packaging in the food and beverage industry will help reduce pollution and promote sustainable resource use, building a green and sustainable brand image.