Dive into the history of Diet Coke with a personal account from the daughter of Sergio Zyman, the marketing executive behind ...

In a business update email sent at midday New York time and obtained by The Drum, CEO Brian Lesser outlined GroupM’s plans to ...

The announcement that the AfD would be challenging the classification went largely unnoticed in the United States. But last week, when Germany’s domestic intelligence agency the Bundesamt für ...

In the ever-evolving digital landscape, Australian businesses are increasingly seeking reliable partners to navigate t ...

Group M has announced to staff that agency brands will cease to operate as separate business units and will move to a single ...

Innovation is a constant. The most successful brands in 2025 are those who don’t stop at what works—they scale it. Excelling ...

The Media Online’s weekly round up of people, account and business moves in media. This week’s BIG move: IAS to ...

Comcast’s SpinCo, which will include USA, MSNBC, CNBC and E!, will be renamed Versant to emphasize corporate versatility and ...

Zero-click searches are the new reality, and business owners must adapt, evolve and get ahead of this massive shift.

A new generation of marketers are using AI to power content personalization, creative scale and campaign performance.

Ogilvy China has appointed Sure Liu as Managing Director of Ogilvy Advertising Beijing, effective immediately. He brings ...

Attivo Group — which owns agencies including 303 Mullenlowe, Mediahub, and Tonic Comms — has appointed industry leader ...