The Dell XPS 13 brand has a long story of excellence. Dell may have retired this branding at CES 2025 but that doesn't mean this laptop is any less great today than it was when we reviewed it in the fall of 2024.

This time around, the company held a full-on keynote with Michael Dell himself, where the firm announced that it's killing off all of its branding on its laptops, consolidating them into one brand. And the brand

New year, new laptop... that's the saying, right? Well, if you are looking to upgrade your tech for 2025, you should check out these Dell laptop deals in the Dell New Year sale. When it comes to the best laptops for everyday use,

Branding is important. Corporations spend millions of dollars every year to make sure that words like “Tacoma” and “Sleep Number” press the right buttons in your brain. And Dell has spent decades putting that same work in for terms like “XPS,