Smith Entertainment Group, which owns the team, said it's no longer pursuing that nickname. "An SEG executive shared that it explored every avenue to make Yeti work but that YETI Coolers,

The Utah Hockey Club has chosen three finalists for the permanent team name it will adopt beginning with the 2025-26 NHL season. The franchise will use a final round of fan voting to decide among the Utah Mammoth,

The official team name of the NHL's Utah franchise remains up in the air — with another recent development throwing a wrench in the works. Entering the league for the 2024-25 season under the name "Utah Hockey Club," the franchise has had temporary name, jerseys and colors, with the expectation to select an official name by the 2025-26 season.