Rolls-Royce to invest $376 million in UK plant

Rolls-Royce Investing $376 million USD to Expand Goodwood Plant
Rolls-Royce is investing 300 million pounds (about $376 million USD) to expand its Goodwood plant and focus on bespoke cars for an ultra-high-end clientele
Rolls-Royce to invest $376 million in UK plant to focus on bespoke cars
British luxury automaker Rolls-Royce said on Wednesday it will invest 300 million pounds ($376 million) to expand its Goodwood plant to focus more on bespoke cars for high-end clients, featuring anything from gold sculptures to mother-of-pearl artwork.
Rolls-Royce to Triple Its Footprint With $370 Million Investment
Rolls-Royce hovers between 5,000 and 6,000 sales per year globally but is not positioned chase volume. Brownridge's predecessor said as much and the current CEO agrees. The company sees itself as a luxury house making scarce bespoke handmade goods.
Rolls-Royce to build bespoke cars for super-rich
Luxury carmaker Rolls-Royce will expand its Goodwood factory and global headquarters to meet the growing demand for bespoke models. It will invest more than £300 million so it can build more highly-customised versions of its cars for its super-rich clientele.
Rolls-Royce invests $370M to build more bespoke luxury cars
Rolls-Royce aims to boost profits by enhancing the level of personalization in its cars, rather than increasing production volumes.
British luxury carmaker Rolls-Royce says super rich fueling a demand boom for bespoke models
BMW-owned Rolls Royce Motor Cars, like other luxury car brands, has seen an uptick in demand for bespoke and complex car models in recent months.
Rolls-Royce to invest £300m in UK facility to expand bespoke car production
The investment will also prepare Goodwood site for the company’s transition to an all-battery electric vehicle future.
New Rolls-Royce EV confirmed alongside £300m Goodwood investment
Rolls-Royce ’s all-electric future is coming into clearer view after the luxury British brand announced its second EV will arrive this year. The news came as Rolls-Royce revealed £300m investment into its manufacturing facility at Goodwood.
Rolls Royce to invest USD 376 million in UK plant to focus on bespoke cars
In 2024 alone, the BMW unit said its "artisans crafted exquisite details" that included solid 18-carat gold sculptures, embroideries consisting of more than 869,500 stitches, wood veneers including 500 individually-shaped pieces of wood and holographic paint finishes.
Rolls-Royce to invest £300m in UK plant to focus on bespoke cars
British luxury car maker Rolls-Royce said it will invest £300m to expand its Goodwood plant to focus more on bespoke cars for high-end clients, featuring anything from gold sculptures to mother-of-pearl artwork.
Rolls-Royce Motor Cars CEO says demand is growing for bespoke cars
Chris Brownridge, CEO of Rolls-Royce Motor Cars, discusses the outlook for the British luxury carmaker and says it is seeing growing demand for bespoke models.
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Rolls-Royce Is Making Space For A Second Money-Making EV Coming This Year
Rolls-Royce has sold more Spectre EVs than Cullinan SUVs, and it's time to make space for more special projects.
Rolls-Royce to invest £300m in Goodwood facility in readiness for EV future
Rolls-Royce has announced an additional £300m in funding for its Goodwood manufacturing site as it looks to broaden its ...