Gen Z is drinking less alcohol than previous generations. There isn’t one clear reason for the, but experts point to a ...

The awkward holiday photo trend renewed JCPenney Portrait Studios and attracted new Gen Z customers, enhancing JCPenney's ...

Losing weight is consistently among the top New Year’s resolutions. Every year, plenty of people try to shed those same […] ...

Gen Z is putting its spin on the Bible. A TikTok account called Gen Z Bible Stories rewrites scripture in today's slang, ...

The auto industry should quit worrying that younger generations aren’t interested in driving and car ownership.

Messiah, Savior, Son of God. But until now, it’s unlikely many people were calling him the “divine bro.” A TikTok account, ...

Additionally, many Gen Beta members will likely live into the 22nd century. Babies born in 2025 will be 76 years old when the ...

Gen Z is the newest and fastest-growing cohort of employees in the workplace, but many are struggling to keep up. Here are ...

Among the findings were that 38% of Gen Z currently feel like they are experiencing a midlife crisis. (There was no ...

Apparently, real doesn’t always recognize real. A yogurt shop boss has ripped into his Gen Z cashiers for failing to ...

The next generation, Gen Beta, has been born with the start of 2025, after being named by demographer Mark McCrindle, who also named Gen Alpha.

A new survey by Talker Research, conducted on behalf of Newsweek, has found that employees in Generation Z (born between 1997 ...