LeBron James is branching out into the doll industry by doing something no other pro athlete has ever done before in that ...

LeBron James is making history by being Mattel's first Kenbassador. The basketball legend partnered with the brand to create ...

LeBron James is making a fashionable entrance into the world of Barbie. On Wednesday, Mattel, the makers of Barbie, in ...

Mattel called James the first “Kenbassador” and said more would be announced ahead of the Ken doll’s 65th anniversary in 2026 ...

Professional basketball player LeBron James is now the first-ever athlete to have a Ken doll version of himself.

LeBron James is Kenough. The Los Angeles Lakers superstar was announced as the first male athlete to be a "Kenbassador" ...

Mattel is rolling out a new line of collectible dolls called Kenbassadors, designed to represent positive male role models.

LeBron James Honoured With His Own Ken Doll. LeBron James has been immortalised with his very own Ken doll - making him the ...

LeBron James has become the first male athlete to be honored with an official Ken doll as part of Barbie's Signature Kenbassadors collection.

You may have heard the news, but LeBron James is getting a doll…a Ken doll to be exact…a LeBarbie. No, wait, the “Kenbassador ...

Barbie said the new James doll was made in partnership with the LeBron James Family Foundation, and the toymaker will make a ...

LeBron James will be the first pro athlete to get a Ken doll in his likeness as part of a partnership with Mattel.