Big NIL Value Attached to Texas Tech's 2027 5-Star Commit originally appeared on Athlon Sports.

The University of Tennessee announced a 10-year partnership with Adidas on Wednesday, effective July 1, 2026. Adidas will become Tennessee's official footwear, uniform, apparel and sideline partner.

Tennessee will switch from Nike to Adidas in 2026, returning to the brand that has long-standing relationship with Lady Vols legend Candace Parker.

The Tennessee Vols are working to swipe a 2027 five-star running back from one of the top programs in the nation. 2027 ...

Students state their case for A'ja Wilson's Nike shoes, logo-free clothing, vertical pencil cases, and Owalas. Let's hear ...