Starbucks will also add digital menus to all of its company-owned U.S. stores over the next 18 months to make ordering ...

Starbucks is planning to cut its food and beverage offerings by 30 per cent over the course of this year to simplify ...

There are endless threads to pull with Starbucks’ turnaround, down to the very ink on customers’ cups as they order. But CEO ...

On Monday, Starbucks rolled out a number of changes designed to encourage guests to “stay awhile.” The biggest change is that the coffee chain will once again offer free refills to guests who hang ...

Chairman and CEO Brian Niccol, who joined the company in September, said customer-focused changes - such as a decision to stop charging extra for non-dairy milk and a streamlining of the menu - were ...

Professor Jeffrey Grossman is on a mission to get students to think critically about materials they interact with every day.

North Texan members of the trans community turn to inclusive local business for respite from recent attacks on trans rights.

“In the coming months, you’ll see us begin to optimize our menu offerings, resulting in roughly 30% reduction in both ...

Starbucks rolls out new initiatives in order to bring forth a sense of community, and one of these initiatives is returning ...

These customers will be able to enjoy free refills on hot brewed or iced coffee, or hot or iced tea during their visit.

Starbucks is trying to fix falling sales by changing its vibe back to coffee-house roots. The new CEO says parts of the plan, ...

The coffee chain will use a mobile order-pacing algorithm and high-tech menus, CEO Brian Niccol said, while store aesthetics are also under review.