But with audiences spreading their time across linear TV, CTV, radio, smartphones, tablets and computers, how can advertisers and media companies navigate this complexity as they once again head into ...
INMA’s latest strategic report, written by INMA Product & Tech Initiative Lead Jodie Hopperton, outlines what news companies should be doing to keep up with quickly changing AI companies.
Mercedes-Benz is integrating SAP cloud-based solutions through the “RISE with SAP” program to enhance operational efficiency ...
Comcast leaders talked up a 'broadcast-plus-streaming' strategy for NBCUniversal after the cable spinoff, as outlined on Thursday's Q4 earnings call.
Channel 4's Alex Mahon has revealed Gen-Z news consumption research and raised concerns over an "American news swamp" ...