The solution is to use a structured problem-solving framework to align the ideas, focus the group and drive the process. This approach keeps the group in the same conversational space at the same ...

In many cases of organizational change, it's not completely clear whether one step causes another or vice versa. Like the classic "chicken or the egg" dilemma, you're left asking yourself: Which ...

Worse, you’ll fail to turn these problems into opportunities to build the capabilities of your team — the organizational muscle that you’ll need to scale your business moving forward.

Three major surveys reveal that data integration and organizational capability, not tools, are the biggest barriers to martech success. The post CMOs, CEOs and marketers are all struggling with ...