Quick comm brands have been pushing the envelope with quirky marketing that is bound to stay top-of-mind for young, ...

Over the weekend, A Minecraft Movie hit theaters nationwide. The adaption of Mojang’s uberpopular crafting and survival game ...

With over $550 million in global box office sales, here's how 'A Minecraft Movie' has struck gold with audiences.

But one fad from an entire three years ago has stuck with me for its weirdly wholesome vibes, which is how I found myself looking at the big viral chicken jockey meme out of A Minecraft Movie and ...

A Minecraft Movie -- starring Jack Black and Jason Momoa -- seems like goofy fun (full disclosure: I haven't seen it yet). But there's one scene in particular that has taken on a life of its own, and ...

You need not worry though, nothing kills a meme faster than your Dad's favorite talkshow host getting hold of it, so thanks to Jimmy Fallon this chicken jockey ordeal may well be over after the ...

In one case, Utah students made local headlines by bringing a live chicken into the theater. I reviewed the film at a media screening where children were primed for the moment by TikTok memes even ...

A Minecraft Movie’ has sparked a new trend in cinemas, inspiring audiences to cheer along to Jack Black’s Steve—here’s the ...

The viral Chicken Jockey meme is a classic example of gaming chaos turning into a pop cultural phenomenon. If you've spent time on social media lately, chances are you've come across the pixelated ...

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The Chicken Jockey meme took over the Internet shortly after the release of A Minecraft Movie. Over time, netizens and meme communities curated innovative versions of the meme, but it was ...