The company considered using Intel Custom Foundry (ICF) and Texas Instruments but quickly realized the ICF was not tailored for external customers at all, while TI did not have advanced process technologies.

Tim Cook is not the only CEO who wakes up early and eats the same meals most days. Experts say this can help minimize decision fatigue, though there can be downsides.

Apple CEO Tim Cook recently spoke on his 5 AM routine. Here are two reasons why carving out dedicated alone time makes CEOs healthier and more effective leaders.

Apple CEO Tim Cook's daily routine includes waking before 5 a.m., drinking Diet Mountain Dew during the day, and holding marathon meetings.

“Severance” stars Adam Scott as severed Lumon employee Mark Scout. In the second season, Mark and his co-workers learn “the dire consequences of trifling with the severance barrier, leading them further down a path of woe,” according to Apple TV+’s description.

Apple CEO Tim Cook has become Lumon's newest employee in a promotional spot for the second season of "Severance"

The hit Apple TV+ workplace thriller "Severance" returned for a second season last week, and Apple continues to heavily market the show.

With the second episode of Severance season two now available, Apple's CEO Tim Cook is promoting it in a different way than previous shows.

Plus, his early experience with hard work clearly paid off: After climbing the ranks at IBM for 12 years, Steve Jobs invited him to join Apple in 1998—and the rest is history. Now, he’s one of the highest-paid CEOs in America. Last year, Cook took home $74.6 million.

Apple CEO Tim Cook, who is three years shy of conventional retirement age, has said he would like to continue working even after turning 67. Speaking on a recent podcast appearance on Table Manners, the 64-year-old tech leader opened up about retirement.

Tim Cook is the CEO of Apple, having taken over the company in 2011 after Apple co-founder Steve Jobs fell ill with cancer. Prior to taking on the role of CEO, Cook, who joined Apple in 1998 ...

Although Trump’s tariff plans have targeted several industries, his focus on semiconductors is particularly concerning for Apple. Trump has long pushed for reshoring manufacturing to the US, and his l