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Britain’s HFSS marketers have been busy preparing for October's new junk food restrictions with an onslaught of extra advertising. The Observer reports that food brands been spent an extra £420m on ...
It's always diverting to see how others live so this is how they consume McDonald's in France, courtesy of TBWA\Paris.
A new campaign from Virgin Atlantic is something of an event in UK adland: Its Branson-esque trolley dollies summed up the '90s, since when it's woken up to the joys of woke.* The last cross/trans dre ...
AI has been put to good use in this new global campaign for Coca-Cola from WPP Open X and VML New York, which celebrates the ...
Influencer marketing is seen as the current secret sauce by an increasing number of marketers - including Unilever and now, ...
Stellantis Group, which owns brands including Fiat, Chrysler, Peugeot, Citroën, and Jeep - set up its own used car network, ...
Publicis has won yet another creative and media integrated assignment in the US, Walmart-owned Sam's Club (members-only ...
Interesting interview with WPP CEO Mark Read in yesterday's Sunday Times (subscription required to get behind its hefty ...
Malibu isn't a bright pink drink but it should be - brash and a bit naff - so who better to trumpet its benefits than Brian Cox in a revolting pink suit? Cox is everywhere in adland these days, thanks ...
Despite ASA push-back, the UK government’s commitment to HFSS legislation has advertisers re-evaluating their marketing ...
Finding the best online casino provider with a low wagering bonus is a lot easier with the help of affiliate websites. These ...
One-shot takes are having a moment. Netflix’s Adolescence and Apple’s The Studio have experimented with the technique recently, now it’s advertising’s turn. Uncommon Creative Studios has been brought ...
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