The decades-old toy for kids is building on its longtime popularity with increasingly elevated sets designed specifically for AFOLs (short for "Adult Fans of Lego"). Lego was also prominently featured ...

Sheila Brooks was first introduced to Lego bricks as a tiny kid, when she and her sister would play with the chunky Duplo blocks, but now that she's older, she has graduated to bigger sets. Her ...

Lego's sales of its colorful plastic bricks outpaced the overall toy market in the first half of the year, driven by strong demand in Europe and North America, the Denmark-based toymaker said on ...

Lego is taking market share in amid a struggling toy market as it reported strong sales growth for 2024. The company produces most of its bricks in Mexico, but CEO Niels Christiansen brushed off ...

The Lego Group says it significantly outpaced the toy market and gained market share in 2022. On Wednesday, the Denmark-based toy company reported strong earnings for the full year of 2022, which saw ...

(Bloomberg) --A lot of fancy things can be built with Lego sets nowadays. Such as a diversifying portfolio that loads on the Fama-French size factor. Collecting Lego -- yes, the plastic toys made of ...

If you are a fan of disruptive innovation, here is a great story for you. It’s about a crime committed in Ystad in Southern Sweden, which anyone who is a fan of Scandi-noir will know is the home town ...

I explain why I stopped investing in LEGO, discussing market trends, risks, and what collectors should consider before ...

Discover the top 10 most expensive LEGO minifigures — from limited-run rarities to ultra-collectible exclusives — and see ...

With a $999.99 price tag, we have to ask, is the new 9,023-piece Lego Star Wars UCS Death Star really worth it?