In 2022, White Castle was named the inaugural Brand Icon winner. The 2023 award went to Taco Bell, whose CEO, Sean Tresvant, spoke about that company’s spirit of “restless creativity” at the ...

Harbor Freight sells an ICON knife that most owners love. It's gaining a reputation as a more affordable take on a premium-style pocket knife.

While Icon is a fantastic brand of tool boxes, it's pricing is too high and its quality isn't that much better than U.S. General's to warrant a purchase.

The Pittsburgh set has a 4.7 out of 5 user score based on more than 2,500 reviews, while the Icon set has a 4.8 out of 5 rating with a little more than 300 reviews at the time of writing.

There you have it, your Google Maps icon is now a fetch new ride that looks a heck of a lot more interesting than the boring 2D arrow that you had before. Just remember that you can go back ...

Icon tends to come with a higher price tag, with its 73 x 25in roll cab running $2,999 compared to U.S. General's 72 x 22 in model, which sells for $1,799.