Dell's execs say Apple doesn't own branding words like 'pro' and 'max,' so they can use them too
Dell COO Jeff Clarke said at a media briefing that the naming decision was based on research the company did with "tens of thousands of customers." ...
Business Insider19d
Dell's execs say Apple doesn't own branding words like 'pro' and 'max,' so they can use them too
Tech giant Dell has announced a new naming system for its PC line-up. But that sparked some questions from people who attended a media briefing on Monday, who pointed out that Dell's new naming ...