Born in Montreal during the Great Depression, Joe Weider (1919-2013) was a pioneering figure in bodybuilding, widely regarded as the man who transformed how the world viewed exercise. Weider also ...
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Train like an 80s Bodybuilder with 'The Weider System,' Designed by the Man Who Discovered Schwarzenegger
Few names carry as much weight in gym culture as Joe Weider’s. Long before lifting became the norm, Weider was lifting barbells made from scrap metal. The man behind the Mr Olympia bodybuilding ...
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