Lord Sugar has chosen Dean Franklin as the winner of The Apprentice 2025, saying that he has been “quite good”. He will now go into business with Franklin and invest £250,000 in his air ...

The pair, both 26, had to pull out all the stops to show Lord Sugar that they were the best business partner to receive his £250,000 investment. The two had to create a brand new brand ...

For the final challenge, both candidates were tasked with creating an entirely new brand, pulling together an advertising campaign, and pitching it all to Lord Sugar and a panel of top industry ...

This will allow me to grow the business strategically, introduce our innovative menu to more customers, and build towards establishing a nationally recognised brand." Lord Sugar (centre ...

The Leigh-on-Sea electrician owns a workwear brand and made it to final episode, but was fired before he got to present his business plan to Lord Sugar. In his final task, his team had to design a ...

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