Snowboard design goes mainstream By Chicago Tribune | Chicago Tribune PUBLISHED: October 13, 2004 at 1:00 a.m. | UPDATED: August 19, 2021 at 3:38 p.m.

December 15, 2008 Developed in the 60s and 70s and first appearing as a Winter Olympic Sport in 1998, snowboarding has now well and truly taken a hold on the ski-slopes.

Here's an innovation that Fast Company cover-boy Shaun White might love: A snowboard that overhauls how snowboards are designed. Four years in development, it's just been launched, at a cool price ...

Sierra-at-Tahoe employee Jamie Cola-Bersamina, Sierra snowboard shop employee, has been selected as the winner in the Roxy Design-a- Snowboard Contest.Roxy is going to design snowboards using Cola ...