In a 2018 survey, 72% of American consumers stated that their purchase decisions were influenced by a product’s packaging design. In 2021, Lydia Simmons, founder of M.O.O. (Mom’s Official ...
Here are some of the most popular areas within this dynamic industry: RIT’s packaging science majors are dynamic and integrate engineering, creative design, and business to develop and design product ...
Discover the top beauty packaging design trends for this year, as picked by Patrick Llewellyn, VP Digital and Design Services ...
Combining functionality, durability and aesthetics, experts highlight how stretch and shrink sleeve labels can ensure product ...
The infographic provides a look at the various elements of product packaging and how they influence consumers ... Color also heavily influences purchasing decisions, as does typography. Moreover, ...
Energizer Holdings, a US-based manufacturer and distributor of primary batteries, has launched recyclable, plastic-free ...
The changes to the Jack Daniels bottle and label are subtle enough that people are only just noticing although the new design ...
Most plastic blister designs have been eliminated, which will help cut the company’s annual plastic use by more than 40 tons, ...
DS Smith, an international fibre-based packaging solutions company, has launched TailorTemp, a new temperature-controlled ...
New developments in Europe make a filing strategy for registered designs and trade marks even more essential for the modern consumer business. Read ...