So in partnership with GE Appliances, the championship trophy for this year’s Pop-Tarts Bowl is a functioning one: It has its own built-in toaster. Like the edible mascot, the trophy a ...

Courtland Hickey and his sister Chrissy Gilley, who run Chicago Mascot Co., smile with a Pop-Tarts mascot made by their company. Three of the company’s Pop-Tarts (not including this one ...