Google is launching a new “AI Mode” experimental feature in Search that looks to take on Perplexity AI and OpenAI’s ChatGPT Search ...

Google's Danny Sullivan explained the SEO considerations involved when a site starts publishing in a completely new topic ...

The AI-ification of Google Search continues to accelerate: the company announced on Wednesday that it will start showing AI ...

Google is updating its ubiquitous search engine with the next generation of its artificial intelligence technology as part of an effort to provide instant expertise amid intensifying competition from ...

The tech giant announced on Wednesday that the new mode is designed to allow users to ask complex, multi-part questions and follow-ups to dig deeper on a topic directly within Google Search.