Digital fashion house Blueberry announces an in-game couture collaboration with gaming platform Roblox, featuring K-pop sensation Aespa. Pioneering digital fashion house Blueberry has announced the ...

K-pop trailblazers aespa are stepping into the metaverse once again — this time with a dazzling debut on Roblox. The four-member girl group, who launched with their own avatars, will headline aespa ...

Forbes contributors publish independent expert analyses and insights. A former tech executive covering AI, XR and The Metaverse for Forbes. Philipp Batura didn’t set out to build a fashion business.