News

Mobile ad revenue is on growth hormones. New estimates from the Interactive Advertising Bureau (IAB), IAB Europe and IHS Technology clocked global mobile advertising at $19.3 billion in 2013 — nearly ...
HGS Interactive is an AI-first digital agency, a part of Hinduja Global Solutions (HGS), with over a decade of experience in ...
A major theme of the 2025 NewFronts presentations in New York City this week was interactive TV ads, according to Chief ...
Established in June 2002, MARKETING-INTERACTIVE is Asia Pacific’s leading source of advertising, marketing and media intelligence reaching out to CMOs across Singapore, Hong Kong, Malaysia ...
Inventing a new model for social search and capitalizing on “out of phone” activations in areas like sports and music were in ...
Fox’s AVOD service positioned itself as purpose-built for streaming advertising and announced an expanded partnership with ...
Parks Associates’ latest white paper, Interactive & Shoppable TV: Next Wave of CTV Revenues, released in partnership with ...
NewFronts presentations highlighted how the lines between retail media, streaming platforms and advanced ... Read More ...