The new running shoe that's had a massive impact on Nike's 2025 turnaround is following a familiar fall pattern for the ...

TD Cowen's survey shows women earning $150K per year have an 18 percent brand preference for Hoka in running shoes, behind ...

Nike remains a must-have brand for teens this fall, according to the latest survey by Piper Sandler. In the investment bank’s ...

The appointment of Hoka’s new leader is another winning move for Deckers’ fast-growing running brand — as well as another potential setback in Nike’s efforts to ramp up its own running business.

A playbook for small and scrappy success. When Iga Światek breezed to victory in this year’s Wimbledon women’s final, little mention was made of the head-to-toe On kit she was wearing. The reaction ...

This post may contain links from our sponsors and affiliates, and Flywheel Publishing may receive compensation for actions taken through them. Hoka is considered the next big thing in the world of ...

Piper Sandler’s Fall 2025 Teen Survey found that Nike continues to lead as the most popular footwear brand among teens, ...

As competition in the running market continues to heat up, Hoka is looking to a veteran Nike executive to take the brand to the next level. Deckers Brands, the parent company of Hoka, announced on ...

New York Post may be compensated and/or receive an affiliate commission if you click or buy through our links. Featured pricing is subject to change. It’s right there in the name: the new year means ...

If cushioning is your priority, save £45 on the Asics Gel-Trabuco Max 4. Built for long off-road runs, its high-stack midsole ...

Nordstrom Rack has deals on over 500 items. Shop during the HOKA Flash Event, plus find deals on other brands including Ann Klein, Kenneth Cole, Marc Jacobs, Nike, and more. Get free shipping on ...