An eco-friendly logo is a versatile asset that can be used across various marketing channels. Whether on packaging, websites, social media, or promotional materials, a consistent and recognizable ...

Many companies now opt to slap certifications and environmental logos on their products, both to verify claims and gain an edge in marketing. Third parties like Green Seal and the Chlorine Free ...

Green marketing is more than simply stating you’re a green-friendly brand that believes in sustaining the environment. If it’s going to be part of your marketing strategy, it needs to be ...

6. Eco-Friendly Promotional Products Promotional products are expected to remain an important staple of marketing. The challenge is that they often contribute to environmental waste.

Eco-friendly labels, such as “green”, “eco-friendly, and “sustainable,” can be a powerful marketing tools, especially as the demand for environmentally friendly products continues to rise.

The owners of French organic food retailer Biocoop wanted the company’s latest advertising campaign to align with its environmentally-minded values – and they went to extreme lengths to achieve that ...

Companies are responding to the demand with aggressive eco-friendly marketing. Electric vehicles and eco-friendly energy are classics. Animal feed companies offer environmentally friendly feeds that ...