South Carolina's massive Block C logo will still sit at midfield, and SEC logos will remain at the 25-yard line in opposite ...

South Carolina announced a 5-year partnership with Blanchard Machinery, which includes first-ever corporate on-field logos at Williams-Brice Stadium.

The athletic departments get paid, and attendance didn’t suffer at Tennessee games just because a petroleum corporation’s logo dotted the 25-yard lines. Uniform sponsorship logos would result ...

The logo, revised by Bruce Mau in 2015, can’t be flipped because of the 'N', but it is an ambigram by rotation. And the brand makes full use of the flexibility that brings.

BELOIT — Fans of Beloit College athletics will see their Buccaneers decked out with a new logo for the first time in over 45 years.