In a move that blends global culinary influence with one of the world’s most iconic music festivals, Samyang Foods brought ...

Coachella 2025 turned up the heat over the weekend, and it wasn’t just the desert sun doing the work. Korean food giant Samyang Foods — best known for its viral Buldak Spicy Ramen — made history as ...

If you’ve tried spicy Buldak noodles, had an Ultraformer MPT skin lift, or played the video game 'Goddess of Victory: Nikke,' you have a connection to the three newcomers in Forbes’ Korea’s 50 richest ...

I cover successful businesspeople and billionaires in Asia. Shares of Samyang Foods have been on the boil, up 265% over the past year, fueled by the raging popularity of its spicy Buldak (fire ...

Samyang Roundsquare CEO and Vice Chair Kim Jung-soo, best known for her role in the global success of Samyang's Buldak instant noodles, visited the 2025 Coachella Valley Music and Arts Festival as ...