As the volume of B2B purchases being made online continues to grow, suppliers are expanding their e-Commerce platforms and overall omnichannel capabilities, according to a new study from Forrester ...

CAMBRIDGE, Mass.--(BUSINESS WIRE)-- According to Forrester’s (Nasdaq: FORR) 2025 B2B marketing and sales predictions, as Millennials and Gen Z buyers drive purchasing decisions, more than half of ...

The sheer number of decision-makers involved in many B2B purchases can slow sales to a never-ending repeat of one-step-forward-two-steps-back. The B2B buying journey is nothing like most consumer ...

The fifth edition of the Superpowers Index draws on more than 6,000 B2B decision-maker interviews in 2025, analysing buyer ...

As AI hype fades, B2B companies are embedding intelligence into commerce systems to fix broken workflows and unlock real ...

Edison, NJ — (SBWIRE) — 03/10/2022 — The Latest research study released by HTF MI "Global B2B Purchases for Buildings Market" with 100+ pages of analysis on business Strategy taken up by key and ...

B2B buyers are taking more time between major purchases. How can marketers adjust? There’s a stat doing the rounds that just 5% of B2B buyers are in the market for your products and services at any ...

Miami, Florida--(Newsfile Corp. - October 22, 2025) - Digital Silk, an award-winning agency focused on creating brand strategies, custom websites, and digital marketing campaigns, has released new ...

Despite the benefits of business-to-business (B2B) online purchasing, corporate purchasing agents say that they plan to make only 20 percent of their purchases online in the next year, according to a ...

COVID-19 cemented e-commerce into everyone’s daily habits in 2020, and as we look ahead, B2B e-commerce is quickly becoming the next frontier for founders and investors. The pandemic pushed businesses ...

SINGAPORE, Oct. 23, 2024 /PRNewswire/ -- According to Forrester's (Nasdaq: FORR) 2025 B2B marketing and sales predictions, as Millennials and Gen Z buyers drive purchasing decisions, more than half of ...