BMW says the logo’s transparency is ‘an invitation’ for customers to join the BMW world, while VW says its new ‘clearer’ logo represents the new Volkswagen motto of ‘no filter’.

Jaguar execs decided a fresh direction was needed, and a traditional large luxury sedan grafted to a Range Rover EV platform ...

Auto Auction Holdings has unveiled a new look. The Florida-based company, which operates five auctions in the Southeast, has ...

T he giant bird logo on the hood of the Pontiac Firebird has prompted debate and even ridicule, with some observers mistaking ...

UP NEXT Barn-Rescued 1968 Mustang Fires Up After 35 Years, Spray Can Magic Can't Win Drag Races Car Logos Bauhaus desgin logo BMW Jeep Mercedes-Benz About the author: Daniel Patrascu ...

Bentley’s 1939 headquarters in Crewe has been reborn as a three-storey design lab. It’s part of a move to modernise the brand and put design front and centre. The opening of the new studio coincided ...

Skoda has unveiled its new logo with the design concept of its electric SUV, the Vision 7S. The new logo has two versions, one is a word only and the other is the company’s emblem and a watermark.

Bentley reveals a new design for its iconic winged B logo and teases an upcoming concept car that will be the first to wear the modernised emblem. Tap to learn more.