Amazon just announced its new and improved Alexa, which features a more personalized experience with a more human Alexa+.

Amazon introduced its Alexa+, with some features powered by AI. It can help with texts, party invites, and even reading tones ...

Amazon unveiled the Alexa Plus personal assistant that uses generative artificial intelligence to make it more useful for ...

One of the people said Amazon has discontinued adding new offerings to Classic Alexa. While Apple's (AAPL.O), opens new tab Siri voice assistant preceded Alexa's 2014 release by three years ...

The effort carries significant weight at Amazon, which has plowed billions of dollars into Alexa since its launch in 2014.