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Adidas’ lengthy effort to sell its TaylorMade golf-equipment brand has landed deep in the rough. Last month, Adidas made a splash signing Tiger Woods to an endorsement deal in an attempt at ...
Since then, Adidas has acquired Reebok (an estimated $3.8 billion deal in 2005), and TaylorMade has acquired the Ashworth and Adams brands, for approximately $73 million (in 2008) and $70 million ...
Adidas AG ADS -0.95% has agreed to sell golf brands TaylorMade, Adams Golf and Ashworth to private-equity firm KPS Capital Partners for $425 million, after a year on the market.
Adidas Golf, the company has said, makes up nearly 40% of its overall golf division. In the company's first-quarter earnings report, TaylorMade-Adidas was the one drag on an otherwise great narrative.
A day after Rory McIlroy signed a long-term deal with the company, TaylorMade is back in the news. In a press release, Adidas AG announced on Wednesday that KPS Capital Partners has purchased the ...
Adidas has followed Nike out of the golf equipment business, selling TaylorMade, Adams Golf and Ashworth to a private equity firm for $425 million.
TaylorMade, the Adidas-owned golf-club maker based in Carlsbad, Calif., scored an enormous coup this week when it signed Tiger Woods to a multiyear endorsement deal for clubs. Woods has been an ...
Adidas announced Wednesday that its board had decided to sell all of its golf businesses including TaylorMade, Adams and Ashworth. The decision is not a surprise, as the company admitted to ...
Adidas took the research and development strides made by TaylorMade Golf and fed the knowledge learned to its research lab outside of Boston, expanding on TaylorMade’s RocketBallz technology to ...
Carlsbad, California-based TaylorMade was founded in 1979 by Gary Adams, who specialized in metal woods. Adidas bought the company in 1998.
Adidas sells TaylorMade golf for $425 million One of the biggest equipment companies in golf has finally been sold By Kyle Porter May 10, 2017 at 3:21 pm ET • 1 min read ...